Testimonial Video Production

An authentic way for clients to share their positive experiences with your brand.

Our experienced team at Media Core of Rochester, Minnesota helps companies with all their testimonial video production needs.  A testimonial video is when a customer or client speaks about their positive experience with a product or service in video format. So rather than writing a traditional review, a testimonial video connects with the viewer in a much more relational and impactful way. Typically, customers share how the company helped solve a problem or what impact it had on their life.

 

Customer testimonials are by far one of the most effective forms of marketing, regardless of whether you’re marketing to prospects or existing customers. Having third party opinions that you can share about your product makes a massive difference in future sales. Most people will read upwards of 10 reviews before making a decision on a purchase. A testimonial video will have a more profound impact on others’ decisions. Here’s why there’s so much meaning behind video testimonials.

Media Core serving Minnesota and Beyond

Why Create A Testimonial Video

Customer testimonials have been popular among marketers for ages. And with good reason. The modern version of this practice— the testimonial video —takes its effectiveness to the next level. They are some of the most effective marketing tools available.

 

A testimonial video creates a deeper and more emotional appeal for your brand. Video gets to viewers’ hearts right away as consumers can’t relate as well to text.

 

One of the main goals when communicating with your audience should involve building trust and credibility. Customers don’t just want to know that you can solve their problem, they want to be sure that you can solve their problem better than anyone else; and with 92% of customers looking at reviews before they make a decision it’s very important.

We can help if…

You’d like to do more creative marketing, but are not sure how

You want to stand out from your competitors

You want your business to be judged by value, not price

You need to move prospects down the sales funnel faster

You’d like to try video marketing but don’t know where to begin

You want a digital 24/7 salesman working on your behalf

How We Create A Testimonial Video

Taking the time to find the correct client willing to be on a testimonial is crucial. It is difficult to find volunteers to be on camera which is why we focus so much on creating an easy and lighthearted experience for the testimonial. So, once we have the client setup to give the review on your business we make the conversation natural and organic which puts the client at ease and is much more powerful than a scripted review on your product or service.

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We’ve helped companies just like yours win more customers with video.