
What happens after you say yes.
Our industry runs on vague timelines and radio silence. Here is the whole thing, start to finish, so you know exactly what you're buying and when it lands.
Four phases. Same every time.
The process behind 900+ films. It is why we can put dates in writing, and why the fifth project with us feels like the first.
01Discovery
A conversation about what the video has to do and who has to feel it.
Fit, scope, a real number
02Blueprint
The written plan: story, interviews, shot list, and where every cut goes to work. You approve it before we shoot.
A plan you signed off on
03Production
One shoot day with our crew at your place, then the edit. First cut about three weeks after filming.
Every cut, on the date
04Implementation
A rollout session with your team and check-ins at 30, 60, and 90 days, so the film gets used, not filed.
Video that gets used
What each phase looks like from your side.
- 01
A call, then a plan you help build
We start with a conversation about what the video has to do and who has to feel it. Then we write the plan: the story, who we interview, what we shoot, where it goes to work. You approve it before a camera comes out.
- 02
One shoot day. Our crew, your place.
The same in-house crew that pitched you shows up with the gear, the plan, and the questions. Your people do their jobs. We stay out of the way and get what we came for. Two to four crew, one day, nothing outsourced.
- 03
First cut in about three weeks
You see a real cut, not a storyboard. We take your notes, and we keep going until you're proud to show it to your best customer and your best recruit.
- 04
Delivered on the date. Then put to work.
The delivery date is in the agreement. You get the film and the cuts in every format you need, and if you want it, a rollout session with your team and check-ins at 30, 60, and 90 days.

Nothing gets shot until you've read this.
- The storyWhat the video says, and the one thing a viewer should walk away knowing.
- Who we interviewNamed people, why them, and the questions we'll ask.
- What we shootLocations, the shot list, and what your day looks like.
- Where it goes to workEvery place the film and its cuts get used, with a home for each.
A redacted real Blueprint is coming to this page once the client signs off on sharing it.
Six dates. You know every one before we start.
Most video shops run on "we'll get it to you soon." Here is the whole calendar, so you can put it in front of your boss before you sign.
- Day 1
The call
What the video has to do, and who has to feel it. Thirty minutes.
- Week 1 to 2
The plan, approved
Story, interviews, shot list, where it goes to work.
- Shoot day
Our crew, your place
Two to four crew, one day. Your people do their jobs. We stay out of the way.
- + about 3 weeks
First cut
A real cut, not a storyboard. You send notes. We keep going until you are proud of it.
- The date in writing
Delivered
The film and every cut, in every format. The delivery date is in the agreement.
- 30 · 60 · 90 days
Put to work
A rollout session with your team and three check-ins, if you want them.
- The flagship film, two to four minutes, in every format you need
- The short cuts: sales, recruiting, and social versions from the same day
- Stills pulled from the footage for your site, social, and decks
- Captions, thumbnails, and an email signature GIF
- A written plan for where each piece goes
- A rollout session with your team, and check-ins at 30, 60, and 90 days
100% satisfaction, money back.
We keep working until you're proud to show it to your best customer and your best recruit.
And before we shoot anything, you approve the written plan. If you read it and it isn't right for your business, your deposit comes back and you keep the plan.
Every date is in the agreement. The clock pauses only while we're waiting on you. Per diem and food are on us. You only pay the travel time and the hotel receipt.
1,000+ films. 500+ companies. Zero have ever taken the money-back guarantee.
Let's talk about your next video.
A person replies within the hour during business hours. If we're not the right fit, we'll say so and point you to someone who is.